Whether you’re starting a small business, running a nonprofit organization or simply trying to increase your profit margins, sticking to a low marketing budget is a challenge. Putting your marketing dollars towards print marketing can make your money go further than any other marketing channel, and help you increase your bottom line.

If you’ve been looking for marketing ideas and strategies you may have come across the term marketing funnel, or sales funnel. What exactly does that mean? Where is this funnel everyone speaks of and why are my people being thrown into it? Check out this week's blog to learn more about marketing funnels.

So you're ready to start a print marketing campaign! Awesome, you’ll see some of the best return on investment from any marketing channel out there. One of the first things you're going to need to do is design your print pieces. You’ll find that it’s not as easy as just opening up Microsoft Word and piecing together a brochure. There is a little more to it than that.

The proofing process is essential to receiving the products you expect by allowing you to review what your finished print materials will look like. To make it easier for you to see what your final products will look like, we are introducing 3D folding proofs into our process. Now when you go to approve your proof on one of our eligible products, you can see exactly how it will be folded to ensure your finished project meets expectations.

Millennials are the new big marketing topic for businesses today. They make up the largest share of the U.S. workforce and have surpassed the Baby Boomers in population. Millennials are somewhat notoriously known to be huge users of social media sites, and they are by far the biggest source of social media traffic.

Starting up a new business or perhaps having a big sale and want to get a lot of attention? Maybe your organization is having an event and you want to promote it in a big way. Regardless of your purpose, if you want to get a lot of attention, using large format printing is a great way to get big results.

Lately, it seems that we have been inundated with news of the Equifax cybersecurity incident since the breach was reported in the first week of September. All the updates, advice, and general fear over the far-reaching effects, has had many of us reaching for the panic button.

Methods of communicating with an audience are constantly evolving, but there are the tried and true strategies that simply work. Your goal? Deliver your message right into your audience's hands. How to achieve that goal? With the workhorse of printed marketing materials; the ubiquitous flyer.

For associations such as Mass Fiscal, Conquest Graphics is more than just a printer, but a trusted partner and friend that has the capabilities to deliver on both small and large scale jobs, while eliminating the complexity and uncertainty that comes alongside working with other national printers.

There are a lot of similarities between z-fold brochures and tri-fold brochures, but there are also some important differences. This article explains what's similar between these two brochure styles and what sets them apart. From the differences in how you can use these products to the exact physical differences that make them unique, we take an in-depth look at these brochure formats to give you an idea of how you can apply these to your business' application.

Choosing between freight and regular ground shipping can be hard for businesses and other organizations that are used to ordering larger shipments. Here's a helpful infographic that easily outlines a few of the key factors of a shipment and shipping location that determine whether freight is right for your purposes.

This week we take a look at airline loyalty programs and how they do a pretty terrible job of treating customers as people in their mission to divide customers into classes to keep the valuable customers loyal to them. At Conquest Graphics, we do no such thing, and treat all our customers equally in all aspects of our business.