No matter how you take advantage of direct mail marketing, always make sure you’re optimizing your campaign through a seamless and effective follow-up strategy. Click through for a few strategies you can use to follow up on your direct mail advertisements.

Here is everything you need to know on planning and selecting your Every Door Direct Mail routes so you can market to the right audience for your business.

To ensure an effective direct mail design, no matter if you’re designing a postcard or catalog, these direct mail design tips will help you launch a successful direct mail campaign.

Here are some effective direct mail campaign ideas that will help you generate new leads, nurture existing ones, and strengthen your current customer relationships so you can successfully build and grow your business.

Here are 10 direct mail marketing tactics you can take advantage of that are guaranteed to help you grow your business this year.

When you integrate direct mail into your CRM, you can effortlessly and automatically map content to the buyer’s journey, so your marketing is personalized and more impactful. Discover all the ways you can send personalized and effective mailings using a direct mail CRM integration.

With the tips and strategies on how to incorporate direct mail into your marketing funnel, you can start turning more prospects into loyal customers in no time.

Recruiting the right people for your business is easier said than done, and with more and more businesses searching for great applicants, you need a marketing strategy that makes your business stand out.

With digital direct mail, you can save so much more time by taking out the manual process and effortlessly and seamlessly sending direct mail as easily as an email.

When you choose the right direct mail postcard size with the right direct mail postcard template, you’re able to create a postcard the generates the best results. Here are some tips on choosing the right size, guidelines for designing an effective postcard, and free templates you can take advantage of today.

Utilizing a tailormade list for your email and direct mail marketing campaigns, is more accurate and deliverable than any other channel of marketing. However, it is important to understand the details so your expectations with your company's custom mail list are accurate as well.

Imagine every marketing material, design asset and more, that your company uses, is located within one simple interface for you and your employees to order easily and quickly. Now imagine never having to worry about consistent branding and wasting money on employees ordering unnecessary materials. All of this and more, is what an Ordering Portal provides you.

We have created a list of the 10 best advertising materials for you business. From small businesses to multibillion dollar companies, these advertising materials will lead to marketing success.

Acquiring new customers can be very expensive, that is why we have created a detailed list on marketing options that can accommodate any budget so you can affordably bring in new customers in no time.

You don’t have time to waste money and energy on unsuccessful marketing strategies. That is why you need to focus on the people who are already interested or in-market for your product or service to really optimize your marketing efforts.

It is remarkable how drastic direct mail has changed in just a few short years. And these advancements are paving a future for direct mail marketing that no company will want to ignore. Find out where direct mail is today and where it is headed for 2025.

Many argue that the digital age calls for online focused marketing efforts while others see promise in avoiding the digital clutter and using marketing tactics that are physical and tangible.

Direct mail marketing gets a higher response rate compared to email, paid search, and social media combined. Plus, the facts about direct mail prove it’s still an extremely effective marketing strategy. In fact, direct mail has become even more effective year after year.

Millennials are the new big marketing topic for businesses today. They make up the largest share of the U.S. workforce and have surpassed the Baby Boomers in population. Millennials are somewhat notoriously known to be huge users of social media sites, and they are by far the biggest source of social media traffic.

If your business could benefit from reaching a large audience within a specific area, EDDM is a cost-effective and successful marketing strategy to utilize and we have the details on how to do an EDDM mailing.