To create a Look-Alike Audience, we need to analyze your current customers. These individuals represent the kinds of people who are interested in your product or service and will determine your target audience. This includes consumers with specific demographics, incomes, current life events, and other elements.
All we need to get started is a list of your customers. To ensure there is enough data to analyze, we recommend at least 1000 records for a small area, 3000 for a standard metro area, and 5000+ for a nationwide audience. There are a few other guidelines based on the marketing area you wish to reach, so please get in touch with your Look-Alike expert by filling out the form or calling (804) 591-3356.