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Case Study: Massachusetts Fiscal Alliance

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When it came time for Carl Copeland of the Mass Fiscal Alliance to find a commercial printer for a large scale Every Door Direct Mail (EDDM) campaign, he knew he had to find a company that could not only get the job done right, but be there for him and his non-profit throughout the printing process. While it may seem like an easy task, many people find themselves feeling confused and neglected when dealing with national printing companies; whether it be from the technological print jargon that is thrown around, or the lack of personalized customer service, potential clients often take their business elsewhere.

About Mass Fiscal:

Massachusetts Fiscal Alliance is an IRS accredited non-profit 501(c)(4) organization based in Boston, MA. The organization advocates for fiscal responsibility, transparency and accountability in regards to state government. The goal of Mass Fiscal is to help their state improve by pushing for more transparency amongst state leaders and addressing issues such as unemployment and underemployment.

The Challenge:

Carl Copeland, Executive Director at Mass Fiscal, and his non-profit needed a national printing company that had the capabilities to deliver on their direct mail undertaking and ensure that they were involved along every step of the way. Essentially, they wanted to work with a company that would drop the techno-talk, get the job done right and ultimately treat Copeland and Mass Fiscal as valued partners, not just another customer.

Before using Conquest, Copeland found that when approaching large scale commercial printing companies, he was presented with a slew of terms, requirements and a lack of personalized communication throughout the printing process.

The Conquest Graphics Solution

As a national printing company that puts a strong emphasis on going above and beyond for every customer, Conquest Graphics worked closely with Copeland and his associates to ensure that every step of the seemingly complex direct mail campaign was explained clearly and that all components were executed in-line with Mass Fiscal’s vision.

When asked about working through the project with Conquest, Copeland found that the personalized customer service was unparalleled and played a significant role in the success of the project, which garnered a huge response in their area. One such instance of Conquest’s superior customer service came about when Copeland had an important question regarding the project on a Friday night; he went into the live chat on the Conquest Graphics website, and was presented with a clear and concise answer at the start of the following business day. This quick response, he said, “was not only an example of phenomenal customer service, but also demonstrates Conquest’s use of innovative technologies to help solidify the strong quality of customer service.”

In addition to a having a dedicated customer service team on staff, Conquest, as mentioned by Copeland, places a strong emphasis on user friendly technologies, such as web to print portals, to help eliminate some of the complexities people often find themselves confused by when approaching a printing project.

Some of these technologies are Conquest’s web to print portals, which make for quick and convenient online ordering . As opposed to other national printers, where customers seemingly have to jump through hoops to place even small orders, Conquest makes printing as simple as logging in and uploading a file. This is another aspect of working with Conquest that Copeland feels is especially helpful for Mass Fiscal’s smaller projects. When asked about using the online ordering platform, Copeland said that he “can always trust that the smaller projects he orders through Conquest’s website ordering platform will come out well.”

Summary

In conclusion, for associations such as Mass Fiscal, Conquest Graphics is more than just a printer, but a trusted partner and friend that has the capabilities to deliver on both small and large scale jobs, while eliminating the complexity and uncertainty that comes alongside working with other national printers. Through constantly striving for the highest quality products and customer service, Conquest helps take the frustration out of commercial printing for some of the country’s most notable non-profits.

Case Study: Massachusetts Fiscal Alliance

For associations such as Mass Fiscal, Conquest Graphics is more than just a printer, but a trusted partner and friend that has the capabilities to deliver on both small and large scale jobs, while eliminating the complexity and uncertainty that comes alongside working with other national printers.

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